CREATIVEFOLK FOUNDATION
Section 8 NGO • Ministry of Corporate Affairs, Govt of India CIN: U88900WB2025NPL281608 | Startup India: DIPP 227325CAMPA Concept Note
CreativeFolk Academy of Music, Culture & Performing Arts
CreativeFolk Academy of Music, Culture & Performing Arts (CAMPA)
Learn • Perform • Create • Inspire
An Initiative of: CreativeFolk Foundation | Founder & Director: Victor Mallick | Director, Music & Performing Arts: Susmita Dey
Executive Summary
CreativeFolk Academy of Music, Culture & Performing Arts (CAMPA) is a structured learning and talent development platform established under CreativeFolk Foundation to nurture artistic expression, cultural awareness, creativity, performance skills, and holistic human development.
The academy aims to provide affordable, accessible, and quality training in music, culture, performing arts, and creative communication through both physical and digital modes.
CAMPA seeks to create future-ready learners who are artistically skilled, culturally rooted, socially responsible, emotionally balanced, and capable of expressing themselves confidently through various creative mediums.
The academy will initially begin with music education and cultural programs and gradually expand into performing arts, dance, theatre, public speaking, digital content creation, and creative entrepreneurship.
Background & Need Assessment
India possesses one of the richest cultural heritages in the world. However, many young learners today face reduced exposure to cultural arts, excessive academic pressure, lack of confidence, limited opportunities for stage performance, and limited structured artistic development.
Student Needs
- Creative expression
- Confidence building
- Communication skills
- Performance opportunities
- Artistic development
Parent Needs
- Structured training
- Qualified guidance
- Character development
- Positive engagement
Community Needs
- Cultural preservation
- Heritage awareness
- Youth engagement
- Artistic participation
Vision & Mission
"To create a vibrant ecosystem where music, culture, and performing arts become powerful tools for personal growth, creativity, leadership, emotional well-being, and community development."
Mission Pillars:
- Learn: Develop artistic knowledge and skills.
- Perform: Provide regular performance opportunities.
- Create: Encourage originality and creativity.
- Inspire: Build confidence and self-expression.
- Preserve: Promote cultural heritage and traditions.
- Impact: Use arts and culture for community development.
Core Objectives
- Promote quality music education.
- Develop confidence and stage presence.
- Provide performance opportunities.
- Preserve cultural heritage.
- Develop communication and expression skills.
- Promote creative entrepreneurship.
- Create future cultural leaders.
Program Verticals
| Vertical | Core Disciplines & Topics |
|---|---|
| Music Education | Vocal Music, Folk Music, Rabindra Sangeet, Nazrul Geeti, Bhajans, Modern Songs |
| Cultural Studies | Bengali Culture, Indian Heritage, Folk Traditions, Cultural Awareness |
| Performing Arts | Stage Performance, Public Speaking, Anchoring, Presentation Skills |
| Creative Expression | Storytelling, Poetry Recitation, Creative Communication |
| Digital Arts (Future) | Audio Recording, YouTube Performance, Digital Content Creation |
Beneficiaries & Delivery Model
Target Beneficiaries
Primary: Children (6-18 Years)
Secondary: Youth (18-30 Years)
Tertiary: Adults & Cultural Enthusiasts
Delivery Modes
Physical Classes: Studio-Based Learning
Online Classes: Live Interactive Sessions
Hybrid Learning: Combined Online + Offline Support
Expected Outcomes & Sustainability Model
Expected Student Outcomes: Development of artistic skills, increased confidence, improved communication, stage presence, preserved cultural knowledge, portfolio creation, active performance participation, and leadership qualities.
Sustainability Revenue Sources: Tuition Fees, Workshops, Cultural Events, Certificate Programs, Online Classes, Sponsorships, and Community Programs.
Music Classes → Music Academy → Cultural Academy → Performing Arts Centre → Creative Learning Ecosystem → Regional Cultural Hub
🎭 Learn • Perform • Create • Inspire
CreativeFolk Academy of Music, Culture & Performing Arts (CAMPA)
Empowering Human Potential Through Music, Culture & Creativity
Victor Mallick
Founder & Executive Director
[Authorized Signatory]